Apple’s new F1: The Movie trailer starring Brad Pitt feels like a thrill.
Apple has taken its movie marketing to a whole new sensory level.
Apple’s New “Feel the Thrill” F1 Trailer
Get ready to shake up your screen—literally. Apple’s just dropped the world’s first haptic trailer for F1: The Movie, starring Brad Pitt and helmed by the same director as Top Gun: Maverick, Joe Kosinski.
What’s the buzz?
Think of it as a TV ad that gets your phone to vibrate in time with the on‑screen action. When the F1 cars roar, turn, or pit, your iPhone’s Taptic Engine delivers a fist‑clenching, pulse‑ticking experience that you can literally feel.
Key Features
- Vibrations sync to the exact moment of speed or crash.
- Different intensities—mild for cornering, strong for pit stops.
- All in one short preview, no need to watch the whole film.
Why it makes sense
Formula 1 is all about adrenaline and a sensory overload—and Apple just pulled the plug on a whole new sensory channel. It’s a smart way to showcase its hardware‑software ecosystem: a phone that feels the thrill of a race day.
A Touch of the Extraordinary
Picture this: you’re scrolling through your feed, a cliff‑hanger trailer pops up, and your phone starts to shiver as if a jet engine blasted off the screen. It’s emotional, it’s shocking, and you’re left laughing because you never expected your phone to feel like a race car.
Bottom line
Apple’s got you looking and feeling the hype—Brad Pitt doesn’t even have to hit the mic for this to be unforgettable.
How to watch the haptic trailer
Feel the Thrill of F1: The Movie – Apple’s New Haptic Adventure
Ever wondered if a racing movie could actually rattle your phone? Apple’s latest iOS 18 feature turns that dream into reality. Grab your iPhone, dial up the Apple TV app, and strap in for a tactile pit‑stop you won’t forget.
Quick‑Start Guide “Just Half‑A‑Second”
- Step 1: Make sure your iPhone is on iOS 18 (or higher).
- Step 2: Open the Apple TV app and pop the screen.
- Step 3: Spot the “F1: The Movie” haptic trailer at the top or scroll down a bit.
- Step 4: Tap it and hold your phone—feel the rumble!
What’s Happening Inside “F1: The Movie”?
Apple’s latest tech swoops in to add a whole new layer of immersion. While the congratulations & hype keep you entertained, the haptics bring the adrenaline straight to your fingertips. Watch the wheel spin, the engine roar, and the phone kick back in your palm.
Why This Matters “Not Just Another Stream”
Apple’s stunt showcases how haptics could redefine storytelling for iPhone users. In a sea of streaming options, a tactile edge is a fresh splash of innovation. Even if only a handful of iPhones can send such feel‑rich beats, it’s a new trick—and a new way to steal the spotlight in an oversaturated market.
Bottom Line: “Don’t Miss It”
So buckle up, set your headphones to “race mode,” and let Apple TV take you on a ride that’s as real as it is virtual. If the phone itself is vibrating in your pocket, you’re already cruising toward the future of entertainment.
Apple’s biggest movie bet yet
F1: The Movie, due in cinemas on June 27, is Apple Original Films’ most ambitious project to date. With Brad Pitt behind the wheel, real F1 teams involved, and unprecedented trackside access, Apple hopes the film will be a breakout box-office success ahead of its eventual release on Apple TV+ later this year.
Whether the haptic trailer signals a broader trend in film marketing remains to be seen. But for now, it’s a turbocharged innovation—one that makes movie trailers not just something you see and hear, but something you actually feel.
