XRobotics Countertop Robots Whip Up 25,000 Pizzas Monthly
Meet the Pizza‑Pellet That’s Turning Pizzerias Into Time‑Savvy Powerhouses
In a bustling corner of San Francisco, XRobotics has rolled out a countertop champion called the xPizza Cube. Think of it as a mini, stackable washing machine that’s dead set on adding sauce, cheese, and pepperoni with surgical precision.
How It Works (and Why You’ll Love It)
- Size: About the same as a small washing machine, so it can pop right onto your kitchen counter.
- Learning: Uses machine‑learning to master the art of pizza topping placement.
- Speed: Capable of whipping up to 100 pizzas per hour—more than a human hand could ever dream of!
- Flexibility: Can be retrofitted to bake everything from thin‑crust New York slices to deep‑dish Chicago champs.
Cost & Longevity
The cube is leased at $1,300 per month for three years. In other words, you’re paying for a high‑tech assistant that can free your staff from the mundane chore of dot‑matching pepperoni.
The Magic Behind the Metrics
“You save about 70‑80% of the time for your crew,” says Denis Rodionov, the co‑founder and CEO. “Every pepperoni pizza requires you to lay 50 slices one by one. Our robot handles that in seconds, so your guys can actually focus on the fun parts—like adding fresh basil or perfecting the dough.
Not the Only Pizza Robot (But They’re Doing It Differently)
Remember Zume? The pizza‑truck startup that raised over $420 million, only to pivot to eco‑packaging and ultimately close in 2023. XRobotics keeps it simple: they’re not trying to replace the whole pizza‑making process, just turbo‑charging the repetitive stuff.
This approach means:
- They keep the unit small enough for any kitchen—whether it’s a 4‑table family joint or a mega‑chain.
- The price tag is within reach for mom‑and‑pop shops and corporate franchises alike.
Bottom Line
XRobotics is essentially gifting kitchens a personal assistant that’s as obedient as a well‑trained dog but with a far better sense of taste. While their competitors tried the whole shebang, this modest machine provides real-time labor savings and lets pizza makers focus on their craft—minus the repetitive manual labor.
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Tech and VC heavyweights join the Disrupt 2025 agenda
Netflix, ElevenLabs, Wayve, Sequoia Capital — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $675 before prices rise.
Meet XRobotics: The Pizza‑Pioneering Robot Company
XRobotics burst onto the scene in 2019, and in 2021 rolled out its first robotic culinary tool. That first beast was a giant—big enough to make you question whether it was a pizza machine or a small building. It could juggle over 20 different toppings, but like its rivals, it ran into a handful of snags.
The “Big Thing” Lesson
“We did a real pilot in the restaurant with our huge machine,” says founder Rodionov. “We racked up a ton of data and felt a gut‑check telling us we needed a sleek, pocket‑sized device. That vision was scary but promising. We rolled out a smaller version, and boom—total hit.”
Current Model & Production
- Released the latest robot in 2023.
- Production log: 25,000 pizzas a month—exact customer count remains a puzzle.
Capital Boost
XRobotics recently closed a $2.5 million seed round, head‑lined by FinSight Ventures with SOSV, MANA Ventures, and Republic Capital chiming in. The fresh cash will help them churn out more units and sprinkle robots across more eateries.
Why Pizza? The Numbers Speak
“We’re all in on pizza for now,” Rodionov remarks, pointing to the massive market of 73,000+ pizza chains in the U.S. The company is eyeing expansion to Mexico and Canada next.
Pizza Appreciation & Flavor Trials
“I love pizza, and my co‑founder can’t get enough,” Rodionov muses. They’ve tested practically every pizza flavor in San Francisco, with additional trials in New York and Chicago. That said, his top pick remains the Detroit‑style square pizza with a crispy cheese crust—the ultimate comfort food.
