Just Eat Takeaway.com Takes Dublin Sky to New Heights with Drone Delivery
Rapid Delivery Service Launched Through Innovative Drone Collaboration
How the Partnership Works
Food delivery firm X has teamed up with Manna Drones Ltd to introduce a state‑of‑the‑art drone delivery system. Drones will navigate real‑time routes and drop packages directly into customers’ hands, cutting wait times dramatically.
Key Advantages
- Speed: Meals arrive in under 20 minutes.
- Reliability: Autonomous navigation eliminates human‑error delays.
- Scalability: The solution accommodates growing order volumes without extra staff.
- Cost Efficiency: Reduced delivery personnel and fuel costs.
Looking Ahead
With a successful trial, the partnership plans to roll out coverage to major cities, adding data‑driven route optimization to fine‑tune scheduling and further improve delivery times.
Dublin Launches Drone‑Powered Food Delivery Service
Just Eat Takeaway.com has teamed up with Dublin‑based Manna Drones Ltd to begin delivering meals by drone in the Irish capital. The collaboration will allow customers to choose drones as a delivery option, with the vehicles dispatched from local Manna hubs.
Fast, Fly‑away Delivery
- The drones are programmed to drop off orders within three minutes after loading.
- Customers can place their orders through the usual online platforms and select the drone delivery method at checkout.
- Once the food is transferred onto the aircraft, the system automatically calculates the flight path to the customer’s address.
Future Roll‑outs
The partnership is set to test the concept in other cities across Europe. Just Eat Takeaway.com currently operates in 17 countries, including Germany, Italy, Spain, and Switzerland.
Company Turnaround and Acquisition
After being removed from the London Stock Exchange in December, the company announced in February that it would be acquired by tech investor Prosus in an all‑cash deal worth approximately €4.1 billion.
Industry Context
- Online delivery firms are increasingly adopting automation to reduce reliance on temporary “gig” workers and improve delivery efficiency.
- In the US, Walmart and Amazon have already introduced drone delivery experiments.
- In Europe, Foodora Group, a subsidiary of Delivery Hero, is trialing robot and drone deliveries in Norway and Sweden, with a plan to expand robot deliveries across the Nordic region by 2025‑2026.
What This Means for Customers
Customers in Dublin can now experience a lightning‑fast delivery option that may become the standard during peak hours, with drones proving to be a practical solution for reducing traffic congestion and improving service times.
